The Republic of Tea

Joel Martinsen of (a fantastic website about media, advertising, and urban life in China) has emailed me this canister label from The Republic of Tea, a beverage company based in Novato, California. This is just another example of mistakes made by American companies while trying to cashing in on the trend of "Asian cool".

of 普洱 is missing the lower half partial.

The Republic of Tea is selling 3-oz of Pu-Erh tea for $30 plus shipping. For that price, the least thing they can do is to make sure the labels are printed correctly.


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